The European Commission co-finances and also directly organises campaigns and events to promote EU farm products worldwide. This is carried out under the slogan “Enjoy, it’s from Europe”, which aims to raise awareness of the efforts made by European farmers to produce quality products. These promotional activities help boost their profile on EU and international markets, in line with the EU promotion policy.
Apply for funding
Submit your proposal by 23 April 2025
Steps for submitting a funding proposal, types of promotion programmes and common mistakes
Information on which organisations, products and schemes are eligible for funding
How to manage your project
Guidelines on the contractual management of your project and reporting
Instructions for the use of the “Enjoy, it’s from Europe” signature
Support for EU exporters to enter new markets
Food and beverage market research reports for various countries outside the EU
Resources for the protection of intellectual property rights (IPR) on export markets
Support services for the internationalisation of EU businesses
News
The Commission proposes to revise the existing marketing standards applicable to a number of agri-food products, such as fruit and vegetables, fruit juices and jams, honey, poultry or eggs.
Looking back at the year 2022, the latest monitoring report published by the European Commission shows that EU agri-food trade totaled €401.5 billion during the year, with a positive trade balance of €58 billion.
2023 marks the European Year of Skills and with it, the European Research Executive Agency (REA) is looking for talented individuals to join us for a five-month paid Blue Book Traineeship.
The European Commission will allocate €185.9 million in 2023 to fund promotion activities for sustainable and high quality EU agri-food products in the EU and worldwide.
Publications
The Food and Beverage Market-Entry Handbook: Vietnam
The Food and Beverage Market-Entry Handbook: Indonesia
This Handbook is intended to act as a reference for those agri-food producers planning for, or in the process of entering, the Thai market.
This Handbook is intended to act as a reference for those agri-food producers planning for, or in the process of entering, the Australian market.